News and Updates from 5WPR CEO Ronn Torossian

Tag: insights

Puerto Rico Pushing for Statehood

Puerto Rico pushing for statehoodAlmost lost in all the contention and politicking since the inauguration of Donald Trump this past January is the momentum building in the statehood push for Puerto Rico. Recently elected Governor Ricardo Rossello is working hard to build a coalition to demand statehood for one of the United States’ closest territories.

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LeBron James Doesn’t Care if He’s the GOAT

LeBron James Doesn’t Care if He’s the GOAT

As his Cleveland Cavaliers approach yet another NBA Finals, superstar LeBron James continues to be mentioned in the same conversation as others considered to be the Greatest Of All Time. Is he better than Jordan? Better than Bird? Better than Magic or Kareem or any of the others often held up as the best to ever dribble a basketball. Ask most of these guys, and they’ll likely say “it’s me.” Ask LeBron, and King James may just shake his head.

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Wells Fargo’s Full Page Mea Culpa

Wells Fargo’s Full Page Mea Culpa

Sometimes, when you’re the boss, you have to take the bullet, even if it’s not your fault. Such is the story of new Wells Fargo CEO Tim Sloan’s open letter on the pages of major newspapers, coast to coast. When a company makes a huge mistake, there are two big questions that immediately arise: “who will take responsibility?” and, “will consumers accept that?”

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Crafting a B2B PR Strategy to Help Grow a Business

Crafting a B2B PR Strategy to Help Grow a Business

Your B2B PR strategy happens to be a vital piece of an all-inclusive marketing program. If planned and implemented effectively, PR is a great lead generation, awareness and credibility tool for every B2B organization.

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SpaceX Does the Impossible

SpaceX does the impossible

In the history of the space race, one “truth” has been constant: you can’t reuse a rocket. There’s currently a ton of “space junk” floating around out there and other materials came crashing back down to earth because the space-going nations of the world did not have the ability to bring it back down safely.

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CHiPs Big Screen Reboot Panned by Critics

CHiPs Big Screen Reboot Panned by Critics

Growing up in the 70s and 80s, most American kids – and many of their parents – were big fans of CHiPs. The program followed the exploits of a pair of California Highway Patrol officers out to do good, help people, and generally look cool cruising on their motorcycles. The episodes were fun brain candy, a chance for the whole family to hang out and share some TV time.

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Dan Palmier: Boston Renaissance Man in Action

Daniel Palmier

Boston entrepreneur and philanthropist Daniel Palmier faces no shortage of challenges in his life, and doesn’t back down from any one of them. He’s managed to find a strong balance between his work life and his social life, by bringing his knowledge and skills together with members of his family to not only build business’ but to help local and global charities as well.

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McDonalds’ Twitter Account Hacked

McDonalds’ Twitter Account Hacked

These days, it seems like, sooner or later, everyone gets hacked. Big box stores, department stores, discount retailers and credit card companies. It seems no one is safe. But McDonald’s? Did anyone really expect black hat programmers to sneak into the cyber home of the Golden Arches? Well, they have … at least on Twitter.

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USA Gymnastics Head on the Hot Seat

USA Gymnastics Head on the Hot Seat

Look back at nearly every Summer Olympics in a generation. Who’s the hero for the United States? With the possible exception of the “Dream Team” basketball squad and swimmer Michael Phelps, it’s been the gymnastics team. USA Gymnastics not only maintains a massive national fan base, it dominates headlines during the Games and creates overnight sensation superstars, especially out of scrappy young women who captivate our senses and wow us with incredible athleticism and courage each and every Olympiad.

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