Social media content plan for real estate
Social media is a great platform for any type of business to draw attention and real estate is no exception. When real estate agents have a presence on social media, they are able to close more deals and make more money. There are many opportunities for success for people who are ready to use social media to get more exposure and attention. Given below are social media marketing tips for real estate. Share important information Customers need relevant information so that they can make informed decisions about purchasing a house. Relevant industry news can help prospective clients. For instance,they can be informed about the change in interest rates. A real estate business should demonstrate the fact that it is well-informed…
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Essentials of Social Media Marketing
Social media marketing is able to help companies connect with potential customers, generate data on the customers, as well as interact with the target audience. In fact, social media platforms have allowed companies to connect with the target audience in a way that it was never possible before. It also allows companies an opportunity to reach the target audience in different ways and keep track of different metrics to better understand how well their campaigns are performing. Because of the dynamic nature of social media platforms and the way that everyone tends to interact with them, both passively and actively, companies can take advantage of these interactions by keeping track and measuring their performance. Data One of the biggest resources…
Read MoreKellogg’s Stranger Things Campaign Hits Big
Two elements of effective PR that you should never discount are timing and clever brand placement. Sometimes, all it takes to get noticed is to have your brand in a prime place at the right time. From red carpets and royal weddings, to sporting events and movies, product placement can be a very effective way to energize or introduce a brand. Just ask Kellogg’s. Eggo waffles have been around for decades. Most American kids grew up eating them. In fact, it may have been one of the first things those kids – who now have kids of their own – learned to cook.
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Twitter Attacked for Hate Speech
One of the most common knocks against social media powerhouse, Twitter, is the tone of the “conversations” on the app. People can get way out of line. Twitter has cost people jobs, careers, relationships … and, some have said, even more. The company has vowed to go after those who use the platform for hate speech, terrorism, and a host of other angry content.
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Can Snapchat Really Match up Against the Bigger Hitters in Social War?
In social media, Facebook and YouTube reign supreme. But there are a host of up and comers and strong contenders, especially second generation apps like Instagram and Snapchat, which marketed to Millennials and younger audiences, leaving Facebook largely to their parents. Twitter, though it does cross generations, is not in the top three.
Read MoreMcDonalds’ Twitter Account Hacked
These days, it seems like, sooner or later, everyone gets hacked. Big box stores, department stores, discount retailers and credit card companies. It seems no one is safe. But McDonald’s? Did anyone really expect black hat programmers to sneak into the cyber home of the Golden Arches? Well, they have … at least on Twitter.
Read MoreFacebook taking heat over Vietnam photo
Photojournalism tells a story. Often, that story is neither pretty nor heartwarming. Good photojournalism can get people thinking and reflecting as much as the best-written features can. And certain images are seared into our national consciousness. Armstrong on the moon. John-John saluting his father’s casket. Kent State students weeping over the bodies of their friends. Segregated lunch counters. A little naked girl racing down a dusty road trying to escape the carnage where her village used to be.
Read MoreWhy Justin Timberlake Offered a Public Apology
These days it seems like every celebrity with a Twitter account learns the hard way just what “mob mentality” means. One errant or even presumed errant 140 character missive and it feels like the collective world has lost its mind in their hurry to grab their digital pitchforks and torches. The latest victim singed by this groupthink gone haywire—Justin Timberlake.
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LinkedIn still trying to find itself
Social media is now an incessant part of life for billions of humans across the globe. They use Facebook to connect with friends, Twitter to express opinions, Snapchat and Instagram and others to share life. Millions also have LinkedIn accounts. Now, all together, what’s the purpose of LinkedIn? Yep, it’s “good for business”. Years after it debuted, LinkedIn has developed a strong brand, but it has failed to develop on that core idea that LinkedIn is good for business. People use it, sort of, but not with nearly the ubiquitous constancy of Facebook or Twitter. Simply put, while LinkedIn knows what it’s for, it has failed to communicate what to do with it. People connect … and then what? That’s…
Read MoreThe Facebook dislike button could spell doom?
Communication on Facebook has always had its pitfalls. Do you “like” a post if you agree with the sentiment but hate the situation described? What about a tragedy if you want to offer support and the person posting asks for support? Should you take the time to write out a message in the hopes of avoiding an uncomfortable situation … but you don’t really know what to say … or you feel the original post said it best? Ah, life in the mobile communication era. We talk as little as possible but try to say as much as we can with each keystroke. Now, Facebook revealed it is working on something people have been asking about for years … a…
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